Afghan Woman Harvesting Orange Blossoms

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Guest Post by Jordan River

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Hey there Perfume Junkies,

Don’t forget our Enchanted Forest GIVEAWAY <<<JUMP

Following on from FeralJasmine’s story this week about Afghanistan Orange Blossom and the Jordan River, from The Fragrant Man, story about The Noble Rose: another of The 7 Virtues Beauty Inc. World changing economics in action through fragrance.
Portia xx

Afghan Woman Harvesting Orange Blossoms

In response to Ellen Covey’s comment on Make Perfume not War

Barb Stegemann from The 7 Virtues has supplied this photo of one of the women employed on this project.

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Afghan woman harvesting orange blossoms for the perfume Afghanistan Orange Blossom by The 7 Virtues.
Her name is Rose Petals in the local language.

Further Reading
Afghanistan Orange Blossom – reviewed by Feral Jasmine on Australian Perfume Junkies
Make Perfume not War – Opium poppy fields turning into fields of roses

Make Perfume NOT War – The 7 Virtues Beauty Inc

Hey there Perfume Junkies,

Don’t forget our Enchanted Forest GIVEAWAY <<<JUMP

Following on from FeralJasmine’s story this week about Afghanistan Orange Blossom my friend and APJ contributor Jordan River, from The Fragrant Man, has put together a story about The Noble Rose: another of The 7 Virtues Beauty Inc fragrances aimed at giving farmers in Afghanistan something else as a cash crop than poppies. This is world changing economics in action and all through fragrance. AH MAY ZING!!
Portia xx

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Guest Post by Jordan River

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Pashtun People, Afghanistan

Pashtun People, Afghanistan 2007, Oil on canvas.
Artist: Durar Bacri, Palestine.

Make Perfume NOT War

The Story of The Noble Rose

Fields of rose bushes have replaced some opium growing areas in Afghanistan. The petals are handpicked and distilled into rose oils and absolutes for the world markets.

imageJalalabad, Nangarhar, Aghanistan. Photo: Sandra Calligaro

There is one fragrance company that has placed the Afghan Rose on the new ingredient shelf – The 7 Virtues Beauty Inc – and so far, only one perfume has been released from this rose source.

Noble Rose of Afghanistan was signed by Canadian perfumer Susanne Langmuir in 2010. This company is owned by Barb Stegemann, the same person who dreamt up the concept of an export path for the harvest conversion. Stegemann was considering the consequences of war and peace, and her considerations became reality after investment through the TV program Dragons’ Den where she found her investor and business partner, W. Brett Wilson.

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Stegemann sources her rose oil from Abdullah Arsala who owns Gulestan Essential Oils based in Jalalabad, Afghanistan. Abdullah also grows orange blossoms and distills them into essential oils for The 7 Virtues Afghanistan Orange Blossom Eau de Parfum.

Abdullah Arsala, Jalalabad, Afghanistan.

Abdullah Arsala, Jalalabad, Afghanistan.

These essential oils travel to market on what Stegemann says is the most dangerous highway in the world.

Barb Stegemann

Barb Stegemann

The 7 Virtues pays $10,000 USD per litre of rose oil to the Afghan supplier, Abdullah Arsala and the farmers.

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There are 178 hand picked rose petals in every bottle of The 7 Virtues Noble Rose of Afghanistan. Viewers of Name This – a show on History TV – chose the name of the fragrance, naming it Noble Rose to honour soldiers, and to reference the rose farmers who no longer grow poppies.

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Photo: Abdullah Arsala

Photos: Abdullah Arsala

Notes
Afghan Rose, Carnation, Clove, Peppercorn

This spicy rose, Noble Rose of Afghanistan is available from The 7 Virtues.
International shipping rates are available via email.

Samples from The Perfumed Court start at $US4.95 / 1 ml to $US36.95 / 8ml.

Pushtan People, Afghanistan   via The Pushtan Forum

Pushtan People, Afghanistan
via The Pushtan Forum

Pushtan People, Afghanistan   via The Pushtan Forum

Pushtan People, Afghanistan
via The Pushtan Forum

Pushtan People, Afghanistan   via The Pushtan Forum

Pushtan People, Afghanistan
via The Pushtan Forum

Pushtan People, Afghanistan   via The Pushtan Forum

Pushtan People, Afghanistan
via The Pushtan Forum

Tribal people, Pakistan / Afghanistan

Tribal people, Pakistan / Afghanistan

Further Reading & Viewing
Afghanistan Orange Blossom – APJ review by FeralJasmine
Gathering the Ingredients for a Love Story
Elements New York
Barb Stegemann on Dragons’ Den
Naming the Fragrance
The 7 Virtues Review at Cafleurebon
Oil on Canvas $3,600 – Alhoush, House of Arab Art and Design